Managing Risk and Maximizing Returns: A Guide for Entrepreneurial Investors

As an entrepreneur, managing risk and maximizing returns are essential for the success and stability of your business. Investing your money wisely can help to grow your wealth and provide financial security, but it is important to carefully consider the risks and potential rewards of any investment before making a decision. In this guide, we will explore ten strategies that can help you manage risk and maximize returns as an entrepreneurial investor. From diversifying your investments across different asset classes to practicing good financial management, these tips can provide a solid foundation for building a successful and sustainable investment portfolio.

The Benefits of Investing Across Different Asset Classes

Diversifying your investments across different asset classes can help to reduce the overall risk of your portfolio, as different asset classes tend to perform differently in different market conditions. For example, if the stock market is experiencing a downturn, the value of your real estate investments may remain stable or even increase. By investing in a variety of asset classes, you can potentially increase your returns by taking advantage of the unique characteristics and performance patterns of each. However, it is important to remember that diversification does not guarantee a profit or protect against loss, and it is always important to carefully consider the risks and potential rewards of any investment before making a decision.

The power of Hedging

Hedging is a risk management strategy that involves taking positions in financial instruments to reduce the potential impact of adverse price movements on your investments. For example, if you are concerned that the price of a particular stock may decline, you could use a futures contract or an option to hedge against that potential loss. This can help to protect your portfolio against unexpected market volatility or other negative events. However, it is important to note that hedging can also involve significant costs and risks, and it is not a suitable strategy for everyone. It is always important to carefully consider the potential benefits and drawbacks of hedging before making a decision.

Riding the Waves of the Global Economy

Geographic diversification involves investing in different countries and regions around the world, rather than focusing solely on a single country or region. This can help to reduce the overall risk of your portfolio, as the economies and markets of different countries and regions can have different performance patterns and react differently to global events. For example, if the economy of one country is experiencing a downturn, the economy of another country may be growing, which can help to balance out the negative impact on your investments. However, it is important to remember that geographic diversification does not guarantee a profit or protect against loss, and it is always important to carefully consider the risks and potential rewards of any investment before making a decision.

Doing Well by Doing Good

Socially responsible investing (SRI) or impact investing involves investing in companies, organizations, and projects that align with your personal values and have a positive impact on society and the environment. This can include investing in companies that are committed to sustainability, diversity, and social justice, or in projects that have specific social or environmental goals. SRI and impact investing can provide both financial returns and the satisfaction of knowing that your money is being used for good. Additionally, many studies have shown that SRI and impact investing can be financially rewarding, as more and more consumers and investors are demanding socially and environmentally responsible products and services.

The Smartest Investment You Can Make

Investing in yourself, by continuing to learn and develop your skills and knowledge, can have numerous benefits for your career and financial well-being. By staying up to date with the latest developments in your field and learning new skills, you can increase your value to potential employers and increase your earning potential. Additionally, investing in your education and personal development can open up new career opportunities and broaden your horizons. This can be as simple as taking an online course, attending a seminar or conference, or pursuing a higher degree, depending on your interests and goals. By investing in yourself, you can set yourself up for long-term success and financial stability.

The Power of Perspective

As an entrepreneur, it can be beneficial to surround yourself with a diverse team of advisors who can provide different perspectives and expertise. This can include financial professionals, such as financial planners and investment advisors, who can help you make informed decisions about your finances and investments. It can also include attorneys and accountants, who can provide legal and tax advice to help you navigate the complex world of entrepreneurship. By building a diverse team of advisors, you can gain access to a range of expertise and perspectives that can help you make smart decisions and achieve your goals. Additionally, having a supportive network of advisors can provide valuable support and guidance as you navigate the challenges of entrepreneurship.

The Power of Multiple Streams of Income

Having multiple streams of income can provide financial stability and security, as it can reduce your reliance on any one source of income. This can include pursuing multiple ventures or businesses, or generating income from multiple sources, such as investments, rental properties, or consulting work. By diversifying your income streams, you can potentially increase your overall income and protect yourself against potential disruptions or setbacks in any one particular area. Additionally, having multiple streams of income can provide flexibility and freedom, as it can give you the option to pursue different opportunities and adapt to changing circumstances. However, it is important to carefully manage your time and resources, as pursuing multiple ventures or sources of income can be demanding and require careful planning.

Building Your Financial Safety Net

An emergency fund is a savings account that is specifically set aside for unexpected expenses or income disruptions. It is important to have an emergency fund, as it can provide a financial cushion in case of unforeseen events, such as a medical emergency, a natural disaster, or a sudden loss of income. Having an emergency fund can help to protect you against financial stress and instability, and can provide the resources you need to deal with unexpected expenses or income disruptions. It is generally recommended to have enough money in your emergency fund to cover at least three to six months of essential expenses, such as housing, food, and medical bills. This can provide a significant level of protection and peace of mind.

Safeguarding Your Health, Your Life, and Your Income

Insurance is a risk management tool that can help to protect you and your family against potential financial losses. This can include health insurance, which can cover the cost of medical care and treatment in case of illness or injury. It can also include life insurance, which can provide financial support to your loved ones in case of your death. And it can include disability insurance, which can provide income replacement in case of a disabling injury or illness. Having insurance can provide peace of mind and financial security, as it can help to protect you against unexpected expenses and income disruptions. It is important to carefully research and compare different insurance options, and to choose a policy that meets your needs and budget.

The Keys to Effective Financial Management

Good financial management is essential for the success and stability of any business, and there are several key practices that can help to ensure that your finances are on track. This can include creating a budget, which can help you to plan and prioritize your spending, and identify areas where you can save money. It can also include reducing expenses, by cutting unnecessary costs and finding more cost-effective ways to operate your business. And it can include monitoring your cash flow, to ensure that you have sufficient funds to meet your financial obligations and to take advantage of opportunities as they arise. By practicing good financial management, you can increase the efficiency and sustainability of your business, and set yourself up for long-term success.


Lessons from the Greatest Women Leaders Around the World

As we enter an increasingly globalized world, the role of female leaders is becoming even more important. Women are often the primary caretakers in their families and communities, and they play a vital role in economic development.

Women continue to face significant obstacles to leadership despite their important contribution to society. Many societies don’t afford females equal opportunities to develop their skill sets and knowledge. They may also face resistance from male colleagues and superiors.

Despite these challenges, there are many inspiring women leaders around the world who have overcome obstacles to achieve success. These leaders offer valuable insights into how to become successful female leaders.

They have distilled their experience, understanding and knowledge through inspiring quotes. We’ll look at some of them here.

“The ability to learn is the most important quality a leader can have.”- Padmasree Warrior (CEO & Founder, Fable)

It’s no secret that the ability to learn is the most important quality a leader can have. Leaders quickly adapt to changing circumstances and identify new opportunities and strategies.

Leadership is not just about being a boss. Leadership is about learning. Learning is the most important quality any leader can possess because it allows them to adapt to change and learn from mistakes.

Learning is the only constant in life. And when we’re constantly learning, we become better at our jobs, better parents, better friends, and ultimately, better human beings.

When we lead others, we must be willing to learn from those who work for us. We must be open to feedback and criticism. We must be able to admit our own shortcomings.

We must never stop learning.

“Leadership is about making others better as a result of your presence and making sure that impact lasts in your absence.” – Sheryl Sandberg (COO of Facebook)

Leaders leave behind a legacy of inspiration and influence. There are some things we can do to ensure our legacy continues long after we’re gone. The first thing you need to do is create a strategy for succession. This ensures that your vision and values continue to be carried out after we’re no longer here.

Another important step is to set up systems that allow your team members to carry out your vision and values. These systems include processes, policies, procedures, and training programs. They help your team members execute your plans and keep them focused on achieving your goals.

Finally, establish relationships with those who will succeed you. You need to let your successor know where they stand in relation to you. You need to tell them what you want from them.

“The world’s most prominent women leaders show the importance of honesty, courage, impact, and decisive action in leadership.” – Oprah Winfrey, (Media Executive and Philanthropist)

Leadership is not about being right; it’s about deciding based on facts, values, and principles. Leadership is about taking courageous actions, regardless of whether those actions are popular or unpopular.

Being honest with yourself and others is essential for effective leadership. Honesty allows them to admit when they’re wrong, learn from mistakes, and correct course.

Courageous leaders take risks and act decisively. They don’t hesitate to make tough choices, even if they’re unpopular. Courageous leaders don’t let fear paralyze them. Instead, they face challenges head-on and move forward.

Impactful leaders inspire followers to achieve great things. They encourage others to dream bigger dreams than they thought possible. Impactful leaders help others find meaning and purpose in their work.

Decisive leaders make quick, bold moves. They don’t waste time debating options. Decisive leaders decide quickly and confidently. They don’t second guess themselves.

“Leadership is hard to define and good leadership even harder. But if you can get people to follow you to the ends of the earth, you are a great leader.” – Indra Nooyi – CEO of PepsiCo

Women leaders inspire others to greatness. They don’t mind taking risks, stepping out of their comfort zones, and leading changes. Outstanding leaders are willing to be vulnerable and share their weaknesses, mistakes, and failures.

They encourage people to dream big and believe they can accomplish great things. Women leaders are powerful role models who teach us to be brave enough to fail, smart enough to learn from our mistakes, and humble enough to admit when we need help.

Women leaders are inspiring because they show us that anyone can grow into a leader. No matter where you come from, no matter what your background, you too can become a woman leader. And once you’ve learned the leadership skills necessary to succeed, you can pass those same skills along to others.

“I learned to always take on things I’d never done before. Growth and comfort do not coexist.” – Ginni Rometty, CEO of IBM

Women leaders who grow and thrive need to be comfortable being uncomfortable. They must learn to embrace discomfort because it’s often where growth happens.

When we’re uncomfortable, we tend to avoid risk. We become afraid to take risks, experiment, and learn from our mistakes. But when we’re comfortable, we tend to stay put, play it safe, and never move forward.

We’ve all been in situations where we’re stuck in our comfort zones. And we’ve all felt the urge to break out of our rut. The problem is, most of us give in to those urges only after we’ve tried everything possible to stop them.

But here’s the truth: Growth and comfort do not co-exist. To grow, you need to be willing to face discomfort and failure. To grow, you need to be comfortable being uncomfortable.

“We need to accept that we don’t always make the right decisions, that we’ll screw up royally sometimes. Understand that failure is not the opposite of success, it’s part of success.” – Arianna Huffington (Founder & CEO, Thrive Global)

Failure is a necessary part of success. Failure teaches us valuable lessons. We grow by making mistakes and using them to improve ourselves.

When we fail, we’re forced to admit defeat, accept responsibility, and move on. This is exactly what makes failure a great teacher.

Excellent leaders cultivate the growth mindset. They never forget that failure is inevitable. The only thing left to decide is whether we will succeed at learning from our mistakes.

If we let our failures determine who we are, we end up becoming victims of self-fulfilling prophecies. We believe that we cannot succeed because we’ve failed many times.

This belief causes us to give up when things go wrong. But if we believe we can succeed, no matter what happens, we’ll keep trying until we reach our goals.

Successful people understand this truth. They realize that failure is just another step toward success. And they refuse to let failure stop them.

“Rarely are opportunities presented to you in a perfect way. Opportunities – the good ones – are messy, confusing and hard to recognize. They’re risky. They challenge you.” – Susan Wojcicki (CEO, Youtube)

Opportunity comes in many forms. Sometimes it shows up as a job offer, sometimes as a promotion at work, and sometimes as a great idea for a side project. But opportunity doesn’t come in a neat little package.

If you wait until you’re sure, you might never take action. And when things aren’t quite right, you may not be able to tell exactly what needs fixing. Instead of waiting until things get better, take action now. Make yourself ready for whatever opportunity comes along next.

We often hear stories of people who were given a great opportunity at work, only to turn down the position because it wasn’t right for them. Or we hear stories of people who took a risk and ended up making millions of dollars.

But rarely do we hear stories of people taking a risk and losing everything.

That’s because most opportunities aren’t presented perfectly. They come wrapped in a lot of clutter. And when we try to grab the opportunity, there are usually a bunch of other things competing for our attention.

And that’s where leadership skills come in handy. Leadership skills help us sort through the mess and figure out what’s important.

And remember this: Opportunity isn’t going anywhere. Don’t let fear keep you from seizing it.

“Success isn’t about how much money you make; it’s about the difference you make in people’s lives.” – Michelle Obama (Former First Lady of the United States)

It’s important to remember that no matter how much money you make, if you aren’t making a positive impact on the lives of others, then you’re not really living. Each one of us has the power to make a difference in the lives of others, and there are so many ways to do this.

As a leader, you can:

  • inspire others to reach their potential
  • help others find their purpose in life
  • be a mentor and help others grow
  • be a shoulder to cry on during difficult times
  • give others the strength to keep going when they feel like giving up

These are a few ways leaders transform the lives of others.


Women leaders inspire us to be better versions of ourselves. They inspire us by showing us what’s possible when they dare to dream and work really hard to reach their goals.

And while there are many leadership qualities that women leaders possess, the ones listed above are some of the most important. When you’re feeling stuck, remember the words of these inspiring women leaders. And take their advice to help you reach your own personal and professional objectives.


How to Network Like a Boss

Networking is such an essential skill to have in these times. It helps you make new connections. It helps you build a stronger background for your business. But a lot of us hesitate or falter when it comes to networking. If you are an introvert, more so. Are you a person who sits behind everyone and loses out on networking opportunities? If you are losing out on many chances of improving your business. These tips on networking may help you.

Make friends instead of connections

The idea that you are making connections for work, that you are talking to them with an agenda, could be daunting. Instead, if you think you are making friends, it could become less pressuring. Get to know the person first. You may be there for business. You may be talking to this particular person for your benefit. But forgetting that for a while will be helpful to you. That can reduce the nervousness you are feeling.


If you are going to an event, do some research. Research who will be attending. Run a background check on them. You need to know the basics about them before you even end up meeting them. Of course, you do not cyber-stalk them. But it’s better to know the basics of the higher-up famous people before you go up to them and talk to them.

Think – what can I give

Mindset is also a factor that determines the level of your confidence. It affects the outcome of the conversation. Instead of thinking about what you will get from the person, think about what you can offer to the person. Think–How can you help them out? This attitude change can help boost your confidence level. Everyone is there to broaden their social circle. They are there to get something from you as well. So offer them what you have.

Listen more than you talk

You might be in a hurry to impress the person you are talking to. But a key to networking is not just talking but listening too. You need to listen to the other person and understand their line of work. You need to understand their interests. Ask what they are looking for. Being a good listener always puts a positive mark on your personality. Ask questions and try to learn more about them and their work. Show interest.

But do not forget to pitch

We are making new friends, we are offering help, and we are listening. But then do not forget to pitch your ideas and work either. The key is to not miss the right timing. During the conversation, there may come places where you can slide in a few sentences about your work. You can tell them about the services you offer. If you are working in the artistic field, this will be a good time to pitch your idea.

Keep in contact

Once you get the contact, once you have their number or business card, what do you do? Throw it in your phone or bag and forget about it. No. You need to keep in contact with them. Networking only starts from there. Add this person to your LinkedIn account and send a follow-up email. By following up, you are setting yourself apart from others. This will lead them to not forget about you. It will keep their interest in you intact. 

Pick the right crowd

Everyone has their own energy. If you are stuck with people whose energy does not match with you, you are going to have a difficult time networking with them. So pick a crowd that has the same energy as you. People whose interests match yours. And people with whom you can easily communicate.

Be You

Do not change your personality to impress the other person. Speak your mind and behave like you usually would. The world is full of competition. A lot of people might have already tried to strike up a conversation with the person you are talking to. Having your own personality will help in leaving a distinct mark on the listener.

Do not compare

You should not compare yourself with your competitor. You need not portray that you are much better than them, or try to belittle your competitor or anyone in any way. By this, you are saving your grace. Instead, you tell them what benefits you are offering. How partnering with you may be beneficial for them.

You can meet people anywhere

It’s not like you get chances to meet people only at business dinners, conferences, and meetups. Be open to meeting people wherever possible. You can meet them up in your weekend yoga class, or in the middle of your daily walk. Be pleasant, easily approachable, and open to talking to people wherever possible.

Be efficient and prioritize

After you have made a connection, then what? Usually, the other person would want some task done. If they want you to pass them some information, or send an email – you do it immediately. In this busy world, it is easy for us to get sidetracked and forget the task at hand. Postponing the task set by a new connection can leave a terrible impression on them. So prioritize the new connection to the top of the list and always do these tasks diligently.


Yes, it is difficult at first to talk to strangers and network. And you do not become experts overnight. Even this list is not going to make you an expert overnight. So you have to keep at it. Don’t get disheartened by the initial mess-ups and failures. Remember, practice makes perfect. If you keep talking to people, it will help to improve your confidence level. You will eventually become much better at networking.

The prospect of networking can still be very nerve-wracking. But remember that the other person is there for networking as well. They would like to get to know you too. If you are alone in an event, try to find another individual who is alone too. And try striking up a conversation with them. Slowly, your circle will enlarge as more people join you. And conversations will start flowing.


How To Find and Use Female Mentors for Your Business


To run a successful small business, along with adequately protecting your business with small-business insurance, it helps to learn from another successful business owner. Finding a mentor sympathetic to women business owners’ particular difficulties can be challenging. Finding a mentor is essential for women who are prepared to expand their ventures and take the entrepreneurial world by storm.

Why do you need a mentor in business?

A female mentor in business can be helpful in many ways. To begin, a thriving female business owner can be an inspiring example. Seeing and celebrating successful women business owners is crucial because it is difficult to get what is not visible. When it comes to business connections and management, a female mentor can be an invaluable resource.

It’s different for men or women, no matter how successful they are. While males running their businesses might not have to worry about being viewed seriously by potential employees, this could be a significant problem for women in business. 

In addition to being an excellent resource for building your network, a female mentor can be beneficial. Creating new business connections is one of the main goals of networking. Connecting with a female business mentor can help you meet other successful women in the company and build your network.

Consider your goals for the mentorship experience.

What benefits do you anticipate from a mentoring relationship? This question should be answered before you approach a potential female mentor. There are two main ways in which this method can be helpful. To begin, it facilitates your search for an ideal female role model. Second, once the connection is made, it can formulate a strategy. 

What you want to gain from a mentoring partnership with a successful woman in business may ultimately depend on you, your company, and your unique life circumstances. Some ladies might wish to become experts in a particular field. However, many might benefit from hearing strategies for juggling the responsibilities of parenthood, marriage, and business ownership.

Looking for the One

The next step is to compile a list of potential role models who are women in business. You may have someone in mind already, which would make this process much more manageable. If you are at a loss where to begin, look up ladies who work in your field.

For example, if you run an online retail business, you should seek a partner in the same industry. Your perfect job path might also be planned out. What are your long-term objectives for the company? One option is to open a physical storefront, while another is to develop a franchise system. Find a successful businesswoman who can mentor you while you work toward your next objective. That way, she’ll be able to help you and offer advice from personal experience.


Once you’ve settled on one or two suitable mentors, you can begin communicating with them. In some situations, women already know and respect the people they would like to have as mentors in their lives. 

You don’t have to know her beforehand for her to be an excellent mentor, though. Some mentors and mentees even live in separate cities, so they rely on email and phone calls as their primary means of contact. When beginning a new friendship or connection, honesty goes a long way.

Justify your admiration and interest in learning from the female business owner by telling her so. Many female experts are pleased to pass on their knowledge to others. A few thoughtful praises are appropriate; nevertheless, you should avoid being overly effusive. Maintaining decorum and setting the tone for a professional, businesslike partnership is crucial.

Keep the connection alive

Failure to follow through after initiating contact is a significant barrier for women seeking business mentorship from other women. Don’t approach a successful businesswoman and casually ask if she will mentor you. Maintain your connection by staying in touch consistently after the initial contact. Therefore, the mentor’s role is simplified.

Since successful businesswomen are typically busy, daily phone calls are probably not in the cards. You should, however, write an email, send a text message, or leave a voicemail to ask detailed inquiries. Instead of being vague, a straightforward request will enable the professional ladies you’re talking to understand what you’re looking for. Keep going if your first few requests are ignored. Instead of bothering your mentor with inquiries, update them on your accomplishments and growth.

Female entrepreneurs who give back to the community

Many women in business find that having female mentors is helpful for their development. Fewer women, however, than males consider taking on the mentor role. Share your newfound knowledge with other women to continue the upward spiral of empowerment. Women who have recently started their enterprises can still assist other women in doing the same. 

Helping a young woman find a mentor also encourages her to think outside the traditional job paths. Having a successful businessperson as a mentor is an excellent method to gain insight into running a company and thriving in a challenging industry. A female business mentor may be an excellent resource for knowledge, support, and encouragement as a woman entrepreneur.

How to Find a Female Mentor

Women serving as role models would help many people succeed in the workplace. Finding a mentor might be difficult because many people need help knowing where to start.

Start with Shared Activities

Sharing common interests is a great way to ease into a mentoring relationship. Employees may reflect on the hobbies and interests they now pursue or would like to develop. Be a part of a thriving alumni community. Participate in a community service project. Have some post-work pickleball fun? True crime shows, huh? If you and your partner share a hobby, that’s a great place to start getting to know each other.

Utilize Your Networks in the Workplace

There are now more opportunities than ever for professionals to network and share knowledge online. Interest groups on Facebook, Instagram, and other social media sites are just as functional as online networking platforms like LinkedIn for facilitating professional interactions. Making a cold call to a stranger who is also a professional can be intimidating. 

Making that initial connection through a social media group is a significant first step toward a smoother introduction. A female sommelier, for instance, might find like-minded professionals through an Instagram sessions group.


The first step in selecting a mentor is identifying a woman in the workplace whose competence and knowledge the employee admires, whose professional style the employee aspires to adopt, or who possesses excellent character attributes. The worker should then approach the woman and ask her to mentor them.

Use Female Mentors for Your Business

1. Boost your self-assurance 

Nearly two-thirds of males believe they can create firms, according to the 2012 Global Entrepreneurship Monitor U.S. Report; however, fewer than half of women share this belief. Despite having similar training and expertise, this is the case. Encouragement from a mentor can help you overcome your fears. 

They instill assurance by providing direction when you launch your small business. They can also assist you in distinguishing between reasonable concerns and groundless worries, so you can devote more energy to avoiding frequent pitfalls encountered by startups.

2. Give you funding guidance

The numbers showing how much women dislike asking for financial help are astounding. One study found that women are more inclined to wait until they have saved up some money before asking for financial assistance. 

This makes it difficult for women to start and grow successful businesses, as just 19% of angel funding and 6% of venture capital go to female entrepreneurs. If you need financial assistance, a mentor can advise you on approaching potential funders and even urge you to do so.

3. Expand your network

As a result, women are at a significant disadvantage in the workplace since they have fewer contacts and resources than men. Entrepreneurs with extensive and varied networks are shown to be more successful. 

In addition, women are more likely to turn to close loved ones for guidance, such as their husbands and sisters, while males are more likely to consult their social and professional circles. If you’re looking to build your professional network and obtain introductions to other key players in your industry, a mentor may be able to help you do just that.

Benefits of a Female Mentor

Leaders, in today’s fast-paced, always-evolving professional landscape, must develop the ability to stay calm under pressure. Through their professional experiences, mentors know what qualities their mentees should cultivate to become influential leaders. 

Character qualities, like abilities, affect an individual’s behaviour, such as their willingness to lie, to make a tough decision, to apologize to a colleague, to make up for past mistakes, and so on. In contrast to talents, character traits originate intrinsically in a person and serve as a guide for how that person will behave when under stress.


The practice of women mentoring women is crucial because it gives the latter more excellent agency and self-assurance in a traditionally male-dominated workplace. Having more women in positions of power boosts an organization’s ability to adapt to new circumstances and improves the quality of decisions made.


Drag Queen Mentorship: 8 Tips to Help You Succeed

Navigating the professional world as a young adult can be daunting. We can experience a lot of uncertainty, doubt, and difficulty in building meaningful relationships with mentors and peers. Fortunately, there is a great source of knowledge and advice that we can learn from: drag queens. As an art form, drag has been around for centuries, with performers demonstrating a great deal of wisdom and advice that can be applied in the world of business and networking. In this blog post, I will provide an overview of the four key lessons about mentoring and networking that I have learned from drag queens. From the importance of developing strong relationships with mentors to the importance of embracing creativity and authenticity, these lessons will provide the reader with a deeper understanding of the craft of networking and mentorship. Additionally, these lessons can be applied to many aspects of our lives and can help us to become better professionals and more successful people.

1. The importance of having a support system

One of the most important lessons I learned from drag queens is the importance of having a support system. Drag queens are often part of a supportive community that provides resources, mentorship, and emotional support. This is invaluable in helping them develop the resilience and confidence needed to be successful in their art. Having a supportive network of peers, mentors, and friends is essential for any creative endeavor. It can help to provide guidance, motivation, and resources when needed, which can in turn lead to better outcomes.

2. How to be your true self

As drag queens, they are not afraid to be their true selves, no matter how much it might surprise or shock people. This type of self confidence and self assurance is something I want to embody, and something I always strive for. By mentorship and network­ing with drag queens, I’ve been able to become more open and truthful about who I am, and I’ve been able to pursue the things I want without fear.

3. The power of vulnerability

Realizing the power of vulnerability is another key aspect I learned from drag queens. Being vulnerable requires you to open up and share your experiences, your dreams, and your struggles. This can often be a scary prospect, as it means being vulnerable in front of someone else and risking being judged or feeling embarrassed. However, once you take that risk, you open yourself up to closer connection. Drag queens know this well, as they have to be vulnerable in order to reveal their true selves. Through this vulnerability, they are able to build stronger relationships, mentor and network with their peers, and ultimately find success in their artistic endeavors.

4. How to create a safe space for others

Creating a safe space for others is essential for successful mentoring and networking. In the drag community, a safe space is more than just a physical area where people can feel comfortable; it’s an environment that is supportive and accepting of all identities and backgrounds. As a mentor or networker, you should strive to create an environment where everyone feels welcome and respected, regardless of their age, gender, race, or sexual orientation. Offer guidance and advice in a way that doesn’t come off as preachy or judgmental. Also, ask before giving unsolicited advice, as different people may have different needs. Finally, make sure to listen actively and respond supportively. This will help others feel heard and respected.

5. The importance of maintaining relationships

The last thing I learned from drag queens was the value of keeping relationships going. Although it can be easy to make connections with people in the moment and not follow up on them, it’s important to keep in touch with people you meet and keep nurturing those relationships. Drag queens are experts at this, and they understand that the people they meet in their line of work can be invaluable resources for the future. If you want to make the most out of your relationships, always remember to prioritize maintaining them.

6. The impact of strong communication skills

One of the most valuable lessons I’ve learned from drag queens is the importance of clear and confident communication. Drag queens know how to command an audience’s attention and they understand the importance of being able to communicate clearly and effectively. Strong communication skills are essential in any field, especially in any kind of professional setting. Drag queens have mastered the art of communicating their message and making sure that their audience is paying attention and understanding what they are saying. Being able to effectively convey your message is essential in any kind of mentoring or networking situation and is something that drag queens have mastered.

7. The importance of being bold and taking risks

Drag queens are no strangers to taking risks. Their career requires them to be bold and unafraid of failure and rejection. That’s why one of the biggest lessons I learned from them is the importance of being bold and taking risks. As drag diva RuPaul puts it, “If you don’t love yourself, how in the hell are you gonna love somebody else?” It’s important to take risks if you want to achieve anything worthwhile. Confidence helps you overcome fear. This could mean anything from asking for a promotion to trying out a new career or even changing your style. Taking risks is scary, but it can also be incredibly rewarding.

8. The importance of setting boundaries

Setting boundaries is an important lesson for anyone who wants to be successful at anything. Drag queens are constantly engaging with people in the community, and this can be overwhelming if you don’t set boundaries for yourself. Drag queens understand that their time, energy, and resources are limited, so they make sure to protect themselves by setting boundaries. They know when to say “no” and when to take a break. This is a lesson that I’ve applied to my own mentoring and networking practices as well. Knowing when to say “no” and taking time to rest and recharge has helped me to be more focused and resilient in my work.

I have learned an incredible amount about mentoring and networking from drag queens. I have learned to be confident and unafraid to take risks, to be authentic and honest with my intentions, to be generous with my time and resources, and to be supportive of others. These lessons are invaluable and I will take them with me into all of my future relationships.


Busting the Myths: Debunking Common Misconceptions about Starting a Business

Starting a business can be a daunting and overwhelming task, especially if you’re not well-informed about the process. There are several misconceptions about starting a business that many people believe, which can lead to unrealistic expectations and even discourage individuals from pursuing their entrepreneurial dreams. In this article, we will debunk some of these common misconceptions and provide a more realistic picture of what it takes to start and grow a successful business.

1. Starting a business is easy and doesn’t require much effort and planning.

Taking your first step towards creating and establishing your own business requires extreme effort, mentally, physically and the top most financially.

It is challenging in tough economic situations where credit markets are strict and getting financing is quite a job.

You need to hone your management ingenuity to become a successful entrepreneur. A diversified mind-skill is critically important in new start-ups. 

It always is, and will be, a time-consuming and tough management game to start a new business, wearing several hats to perform the basic infrastructure analysis leading towards an extensive credit financing for capital investment.

Developing a fool-proof plan along with contingency planning is vital, making it the backbone of any business plan.

So the key takeaway is that you need to get yourself in a standby mode always to tackle any situation which you may face in initial planning and actual business start-up.

2. Once the business is up and running, it will immediately start making a profit.

One of the most arduous tasks in the life of a fresh entrepreneur is to get profit. Profit contributes to the money you saved from your actual expenditure on the business and the money you made at the end of a month by selling your product or service.

Of luck that your business may start, giving you marginal profits right from the beginning.

A rule of thumb is that it takes a minimum of one and approximately 3 to 4 years to make your business a profitable investment.

You need to hold cash reserves for a minimum of 6 months, to add into the business, as your business may have unforeseen expenses that you may have not considered in initial planning.

For the first few years, what you should take from your business must be only like your salary, you need to reinvest in the business to increase the capital and therefore directly increase the profit ratio.

3. You need a lot of money to start a business.

No, you do not need to drain your savings account and invest all you have as capital investment. You can initially take a start from a small capital and can increase accordingly.

You may think to build a mom-and-pop business, and further with a proper business plan might increase the capital.

You need to abstain from high-cost locations as by eschewing these and many other factors you can save much initially by staking fewer finances at risk. 

Some business formulas need a little to no money initially, if you are on the lower side of cash reserves it is always a wise decision to think of some doable entrepreneurship ideas that do not need any initial spending.

4. You need to have a unique and innovative idea to start a successful business.

A business idea is the actual reason for a new start-up, it does not require to be unique always. Any business idea is the key determining factor that tells what services and products are part of the business and how they can affect the target market. 

There must be an element of potential to get some traction with customers. Often the same old business ideas have some streak of success we need only to brush out how the same business but a different perspective can help solve a problem that customers may encounter in the already established business structure.

For instance, during covid home delivery got a boom, the same restaurant business but with delivery options got popular, even in the economic crisis, all over the globe.

Summing up, you need to scrutinize your target market and make it easier for the people to get a service or a product they needed.

Start thinking from the customer’s perspective, what they need and what you deliver has to have a mutual bond.

5. You need to be an expert in your field to start a successful business.

It is always good to be an expert in your field, but in a business startup you need to have an authority in a skill.

Let’s break it down to have a clear know-how.

To be a successful entrepreneur, you do not need to have an expert in that field. That being said, let’s focus on the not-so-obvious route that many entrepreneurs forget to take.

You need to visit the market and hunt the problems that customers have to face.

Analyse how much amount do the customers agree to pay, to solve the issue.

Now you get the skill needed to address that problem the customers are facing.

Get your clientele, refine your problem-solving skills and get hands-on-training, on your first client.

Now you place the problem upfront and come up with the solution at an evaluated cost, and market your business.

In short, listen to your market first, then get some practical skills.

Skills are important, it is unnecessary to be an expert in something and then start that business.

6. Starting a business is risky and there is a high likelihood of failure.

The potential market and the circumstances it creates has the likelihood of making many entrepreneurs fail initially, but such a naïve approach is not tenable now.

You need to brush out the risks and failures by a comprehensive approach of finding what successful entrepreneurs have offered as a startup, and how they grew further.

Upon investigating, the factors that contributed in making a business less risky were:

They provided service companies where there was a much dependence on the services the entrepreneur can handle personally. They can take leverage on the skill they may have with all the power they have to run the business initially, making it less susceptible to failure.

Second and the most important point that many successful entrepreneurs have taken the route to, is entering uncertain markets. Risk taken is risk generated to profit.

It is a mere tactic that many entrepreneurs can jump into a risky situation and handle it abruptly to create a successful entrepreneurship.

7. You need to have a detailed business plan to be successful.

A business plan is the planning you may do to start a business and keep a track of the aim, the business has to carry. 

A detailed business plan is necessary to make a comprehensive layout of your business, but it gives no guarantee to make your business successful.

A business plan is helpful to get the finances and to present it to the stakeholders, but again this is not the sure route to success.

Success lies in the strategies you make to tackle if any business plan fails.

Many businesses do not even consider making a business plan, but they are successful. It all depends on what your business offers, and how it affects the target market.

8. You need to do everything yourself when starting a business.

There is no doubt about having multiple things on the to-do-list of a new entrepreneur, but you cannot take the stress of holding many tasks at a time.

You need to delegate the tasks to different trusted individuals and then get an authority to check how functional they are in their perspective fields.

The initial phases of a business may seem to have an approach on the cost reduction, but that never means you will not delegate responsibilities to any. 

You can seek help from your family or friends initially to get them through a task, and later on can hire someone professional.

A team who works together means many minds putting efforts for the success of a business. A trustworthy team is crucial in running a business successfully.

You may need to have a strong team management skill that may help you in making a successful business model.

9. You need to have a physical location to start a successful business.

It seems a story of the past to have a physical location for a successful business. Now the market is flooded with online businesses that have no physical location, but they are boosting their profits margins month on month.

It all depends on the business model and the customers you are targeting; now we can find all kinds of businesses that are online.

They do not have a space of their own; they may have started from their home and have flourished well.

For some businesses, it is vital how much proximity your business location has with the potential customers. 

That being said, never means your business can not succeed if it does not have a physical location. Your business structure has all the potential to determine if having a physical location worthy of making a profit or not.

10. You need to have a lot of experience to start a business.

Experience has no replacement, yet it is unnecessary to have a lot of experience to start a business.

Sometimes it is just basic business knowledge that includes the experience of managing capital and expenses with a detailed business plan and the real tactics to succeed in the business.

Some businesses, we see around us, have their entrepreneurs with expansive experience in the field but they are unsuccessful.

Success is not dependent on a single entity; it is a combination of unique skills and experiences put together.

That being said, we can sum up that running a successful business needs some trial and errors, a little learning and a few risks taken on the right spot.

It is always a merger of plenty of things to work together in creating a business successfully. Experience is one important factor.

In conclusion, starting a business is not an easy task and there are several misconceptions that many people believe. However, with the right mindset, support, and resources, starting a business can be a rewarding and fulfilling experience. It is important to do thorough research and seek advice from experienced entrepreneurs to avoid common pitfalls and set your business up for success.


Build Your Side Hustle with Yuukke

What is a Side Hustle? 

A side hustle is a small business venture or freelance work that is pursued outside of one’s regular job. This type of work has become increasingly popular in recent years, as more and more people are looking for ways to supplement their income, pursue their passions, or simply have more control over their careers.

There are many reasons why a side hustle can be important and transformative. First and foremost, it can provide a source of additional income, which can be especially helpful in today’s economy where many people are struggling financially. This extra money can be used to pay off debt, save for retirement, or simply have more financial security and flexibility.

Many people have dreams and passions that they may not be able to pursue in their full-time jobs, and a side hustle can provide an outlet for these creative impulses. This can be especially rewarding for those who may feel stuck or unfulfilled in their regular work.

Many successful entrepreneurs got their start with a side hustle, and it can be a great way to test out new ideas, gain experience, and build a portfolio or customer base.

As a member of Yuukke, you can use the platform to start a side hustle by utilizing the various resources and services offered.

Benefits of Yuukke for starting a side hustle

  • Go-to-market help, including market research and strategy development
  • Connect with other women who have experience starting a side hustle
  • Finance support, including access to grants, loans, and other financing options
  • Market connections and resources to help you promote and sell your offerings
  • Learning opportunities, including online courses, webinars, workshops, and mentorship programs
  • Secure and empowering environment to connect with like-minded women

Finding smart people to work for you

  • Access to a network of talented women looking for job opportunities, including freelance or part-time work

Experienced mentors, coaches, and advisors

  • Led by Senthamarai Gokulakrishnan and a team of successful female executives, CEOs, marketing gurus, and tech innovators
  • Access to experienced mentors, coaches, and advisors who can provide valuable insights and advice

No matter at which stage you are, Yuukke has the right resources and support for your side hustle

  • Go-to-market help and finance support
  • Market connections and learning opportunities
  • Experienced mentors who can provide guidance and advice
  • Help you find the right team members to support your business and achieve your goals

Whether you are just starting out or have been working on your side hustle for some time, Yuukke has the right tools and mentors to help you take it to the next level in the least time, with the least hassle and mistakes. 

Join Yuukke today and start realizing your entrepreneurial aspirations.


​​A Day in the Life of an Entrepreneur: What to Expect

There is no phase of becoming an entrepreneur that is easy. It means taking a leap into the unknown with no safety net. The life of an entrepreneur can be filled with ups and downs, frustrations, and excitement. There will be days when you feel like giving up and other days when you feel unstoppable.

The role of an entrepreneur is challenging, as it requires constant innovation and problem-solving, along with having the ability to manage multiple tasks at once while remaining focused on each individually.

With so many things to consider and prepare for, you might feel a little overwhelmed. However, there is no better time than now to take the leap into entrepreneurship and pursue your dream career as an independent business owner.

A Day in the Life of an Entrepreneur

A successful entrepreneur’s day will vary greatly depending on the type of business they are running. As a business owner, you should always be trying to improve your production methods and increase efficiency, while still maintaining a high level of quality. What this looks like, however, will depend on the type of business you operate.

Morning: Check Emails, Answer Calls, and Meet With Employees

Now that you have a clear inbox and voicemail, you can start scheduling meetings with employees and clients. You will want to meet with your employees to check in on their progress and set goals for the next few weeks. You will also want to set up daily, weekly and monthly meetings with your clients to discuss their needs and progress.

Noon: Productivity Slump

At noon, most entrepreneurs experience a productivity slump and may feel like they are not getting much done. This is normal and can be eased by taking a break and eating lunch. You can also combat this slump by setting goals for the rest of the day. Just write down three things you want to get done before you leave work.

Afternoon: Key Employee Meeting and Networking Event

After the midday slump, you should have a burst of energy around 3 p.m. This is a great time to hold a key employee meeting to discuss the company’s progress and set goals for the next quarter. After the meeting, you should attend a networking event, as this is a great way to meet new people and expand your business. You can attend these events online or in person. It’s best to attend at least a few networking events each month.

Evening: Review the Day and Plan for Tomorrow

At the end of the day, you should take a few minutes to review what you accomplished for the day and what you need to get done tomorrow. It’s important to keep track of your daily and weekly progress so you can stay on target. You can do this with a journal, spreadsheet, or to-do list. This will help keep you focused and motivated so you can hit your goals each week.

What to Expect When You Become an Entrepreneur?

The first few years of being an entrepreneur can be really challenging. You may not make as much money as you were earning in your last job, and you may be doing things that you never thought you would do. You may have to handle all the administrative duties, such as payroll, insurance, and taxes, as well as get your hands dirty by cleaning the bathrooms and stocking the shelves. You might also have to manage a team of people, which can be challenging as you were probably not trained to do any of these things.

There’s no one right or wrong way to be an entrepreneurial. Everyone has their own unique path to becoming an entreprenuer. There are some things that most new business owners can expect.

  • A roller coaster of emotions – Entrepreneurship is a roller coaster of emotions. You’ll feel excited one day, disheartened the next, optimistic one day, and pessimistic the next. This roller coaster is part of the journey of entrepreneurship.
  • Longer work days – You’ll work longer hours than your employed counterparts, but you’ll also have more control over when you take those hours. Be prepared to work long hours
  • A diminished social life – You’ll likely have less time for friends and family as you get started in business, but it will get better as your business grows and you hire employees.

The first few years of being an entrepreneur can be challenging, but after that, you typically start to see more growth in your business. You will be able to earn more money and have more freedom. You may even be able to hire people to do those things that you have been doing to free up your time so you can do the things that you love to do, like marketing and creating new products for your customers.

Managing Employees is Harder Than You Think

If you decide to hire people to work for you, you will quickly learn that managing employees is a lot harder than you think it will be. Keeping track of their hours and ensuring they are following your company’s rules and regulations can be difficult, and it can be even more difficult to fire them if they are not meeting your expectations.

Managing employees is a challenging task. Hiring and managing employees can be stressful and difficult.

Hiring employees is an important part of running any business. However, it can be difficult to manage them effectively without proper training. Every employee has their own unique personality, strengths, and weaknesses. Therefore, they need to be managed differently. This can make managing them a little more challenging than managing a project.

You’ll need to handle everything from scheduling to performance reviews. You’ll need to set clear expectations, be consistent and fair, and manage each employee’s strengths and weaknesses appropriately. You’ll also need to stay organized, be a good delegator, and manage your time well. Finally, you should be able to let go of your ego and stay humble while managing your team.

Why Being an Entrepreneur is Better Than Being an Employee?

There are many benefits to being an entrepreneur instead of an employee, including setting your schedule, being in control of your financial future, and having the ability to pursue your passions.

When you’re an entrepreneur, you set your own schedule. This means you can work when you want, how you want, and for as long as you want. As long as you meet your company goals, you have the ultimate freedom to pursue your passions.

As an entrepreneur, you have the power to make decisions and impact your future. You’re in control of your income, your savings, and your future. This can be incredibly empowering and is something you don’t get as an employee.

What Successful Entrepreneurs Do in Their Daily Life?

As an entrepreneur, you must have a good work-life balance. You should be working hard every day to grow your business, but you also should be trying to take time to enjoy the things that you love in life. If you don’t, you might find yourself burning out, or worse, getting depressed.

There is no single recipe for success. Successful entrepreneurs have different habits and schedules. However, there are some common themes in the daily habits of successful entrepreneurs.

1. Work on your business

You should always be thinking about your business. This can include reading industry news, keeping up with your competitors, and brainstorming ideas on how to improve your business. While it is important to take time off, you also need to be working on your business to ensure it is growing and successful.

2. Keep a journal

Journaling can be a helpful way to keep track of your thoughts and ideas. This can be especially helpful when you are working on problems in your business. Journaling can help keep you focused and help you follow through on ideas and plans.

3. Be healthy

Entrepreneurship is stressful, and it can be easy to let work get in the way of your health. While you can’t avoid all stress, you can avoid some stress by being healthy and active. Eat well, stay hydrated, exercise, and avoid unhealthy habits like smoking or drinking too much.


A successful entrepreneur is someone who doesn’t just start a business and hope it works out. Instead, they take the time to plan out every aspect of their business, from the products they sell to the cost of those products. They plan out their marketing strategy, and they understand their target audience. They don’t let challenges get in their way, and they find solutions to any problems that arise.

The journey will be filled with success and challenges, but the rewards are worth it. Remember that you can achieve anything you set your mind to.

If you are feeling excited about becoming an entrepreneur, then you should go for it. If this life sounds overwhelming, though, you should reconsider. Entrepreneurship is a challenging journey, but the rewards are worth it.


A Beginner’s Guide How to Pitch Your Business 

While working late in your office, many of you may have wanted to become your own boss. To start a business of your own. Turning your passion or hobby into a business can be a path-breaking move from your side. But starting a business is not a simple task. First of all, you need some money to start a business. And if you do not have that kind of money with you, the only option is to get some investors. And for that, you need to pitch your business idea. 

What is a Business Pitch?

A business pitch is a presentation of a business idea to a group of people who can help make the idea a reality. This can be for any of the following people:

  • Investors 
  • Potential customers.
  • Partners or advocates.  

The business need not be a new business. You can pitch your existing business to get more funds and expand your business. In any case, a business pitch becomes a successful one when you manage to grab the interest of the listening party. It is a successful business pitch when you generate the desire in them to learn more about your business. 

What is a pitch deck?

A pitch deck is a brief presentation that gives potential investors or customers an overview of your business plan, the services you provide, your product, etc. 

For even experienced people, creating and presenting business pitches can be difficult. In that case, it can be quite intimidating for beginners. However, do not worry. If you know how to structure a good pitch, you will be able to do better.

What to include in a pitch deck?

Keep things short and simple. It may be tempting to tell the investors every possible information about your business and product. However, nobody likes endless info-dumping. Hence, it is always best to keep the presentation shot, which means no more than 19 slides. 

It is always arguable what to include in a pitch deck or not, but mostly all the successful pitch decks will have these 10 basic slides. 

  1. Introduction

A good first impression is always a key point. You need to present who you are and what you offer. In simple and short sentences. It may be beneficial to use tag lines as well. 

  1. What Problem are you solving?

Your business is always targeted to solve a problem. You are offering a solution to fix this problem, or a shortage – a gap in society that currently is not filled. Your problem could be related to the current price of the products or services. Or it could be the lack of quality of those products or services. You state the problem clearly in your slide. 

  1. Solution

You provide a clear and easy solution that you are offering. This should be easy to follow for your investors. Instead of trying to say that you are the only business that is currently addressing the problem, try to come up with several solutions. And then choose one solution among them all. And tell them why you chose that solution. But you should not info-dump on the investors, keep it short and simple. 

  1. Market Size and Opportunity

You need to understand the market that you are stepping into. You will get funding depending on the market you are getting into. If it’s a niche market, the investors would be hesitant to invest. Also, if it is a large market already which has enough similar businesses, then also the investors will think twice before investing. You need to include the main key information about the market in your slide, and what the opportunities are in that market that you are exploring. 

  1. Product

Now it is time to show them the actual product or service that you are selling. If it’s a physical product, add professional photos of your product from different angles. Photos will always help in giving investors a visual idea of the product and hence create more intrigue. If your product is a service or an app or tool, including screenshots or images of those, will also be helpful. You can also do a physical demo of your product or service. If it is an app, make the creators use that app. And if it is a small product, for example, some handmade soap, you can hand out the soaps to the investors. A physical product will always create more interest in investors than just hearing about it. 

  1. Traction

This slide should be about what you have achieved till now. About the growth of your business, the number of sales you have made, etc. Showing a graph of your growth will immensely impress investors. The traction slide is important since they show the investors that your business is profitable. This slide helps the investors to know that the risk factors in investing in your business are low. 

  1. Team

This slide will include your team members. The investors will be always interested in knowing your team members. Having an interesting, skilful, and passionate team is a plus point in selling your business.  

  1. Competition

You may not be the first one who is starting this sort of business. You already have a lot of competitors in the market. In this scenario, you have to have some idea about what is unique about your business. What is it that you are offering that your competitors are not? You should be able to explain that on this slide. 

  1. Financial

This slide should contain your company’s projected growth over the next three to five years. It should also have details about your business model and finances. This is the most important slide that the investors spend several minutes looking at. Here the key is to use visual aids. Your audience will soon feel bored or lose concentration if you have a lot of text and numbers in your presentation. You need to have visual aids—like charts, graphs, icons, photographs, and diagrams to keep the interest of your audience. This will also help them to quickly and easily grasp the information provided.

  1. Investments and Funds

Before we end the presentation, don’t forget to tell the investors exactly what you need from them. How much money do you need to expand your business? But here, they also need to know what they are giving the money for. So you have to also include what will you be doing with that money. With this you are creating trust and the investors will be more likely to give you the investment. Also do not quote too high than what you actually need. Your investors will have a basic idea about how much you need. You may lose out on an opportunity for investment if you get greedy and aim too high. So keep it real. 

Dos and Don’ts when making the slides

Now that you know what to include in your pitch, let us look at some of the Dos and Don’ts when it comes to making a pitch deck. 

  • Don’t use too much text in your slides. You need to keep things short and simple. Do not info-dump the investors.  
  • Do use bullet points on your slide. If you do have text, separate those into bullet points. 
  • Do include your contact details. They will need to know where to contact you. 
  • Don’t add too many team members. We already dedicated one slide for your team members. But just include the core members of your team. Too many team members may overwhelm your audience. 
  • Do have a story. It is always best to have a narrative. Humans retain the maximum information when it is told interestingly, possibly like a story. 
  • Don’t focus on the stats only. The statistics are important, but they are not the only interesting factor in your presentation.  
  • Do elaborate and minimise wherever you see fit. You may want to elaborate on a certain point or minimise talking about a certain boring aspect. How you present the presentation is very important. 
  • Don’t just read from the slides. You will bore the audience if you read from the slides like a robot. Make the presentation interactive and interesting. Never just read out what is already on the slides. Your investors can read it themselves. You talk about things that are not on the slides. 


You may find it difficult to make the first pitch deck. But you can always choose a template from the internet, customise it and download it. It is the easiest way to create a pitch deck. 

It may be terrifying to prepare and present your first pitch. But having a structure and following these guidelines will tremendously help you to create an impact. As you do it more, you will develop your own style and have more confidence in presenting the pitch. So go ahead and make that business dreams a reality. 


11 Characteristics of Successful Entrepreneurs

Are you interested in becoming an entrepreneur? Do you want to learn more about women entrepreneurs? In this article, I’m going to talk about characteristics of successful women entrepreneurs. I’ll also tell you why these traits make women entrepreneurs successful. I’ll share with you the top 11 characteristics of successful women entrepreneurs and explain why they’re important. Then I’ll go over the top 4 reasons why women entrepreneurs fail. You’ll get a clear picture of what makes a woman entrepreneur successful and what causes her failures.


Curiosity is a powerful tool that can help women entrepreneurs, women students, and women professionals achieve success. It’s essential to have a sense of curiosity in order to be innovative and creative. When you’re curious about something, you are open to new possibilities and willing to explore the unknown. This openness allows you to take risks and make bold decisions – two key ingredients for success as a woman entrepreneur or professional.

When it comes to being curious about your career path, there are plenty of opportunities out there for female entrepreneurs. If you’re interested in starting your own business, consider exploring the options available through online resources or networking with other female entrepreneurs in your area of expertise. Aspiring lawyers should also keep an eye on legal journals; by reading them regularly they can stay ahead of changes in the law that could impact their practice areas. And finally, if finance is your passion then checking out financial newsletters will give you access to insights into markets that might be profitable for investing purposes.

Systematic Experimentation

Systematic experimentation is a powerful strategy for testing hypotheses and improving your decision making. It can help you identify which ideas are working, and which ones need to be discarded.

As a woman entrepreneur, or student, or professional, it’s important to have access to effective decision making tools. Systematic experimentation is one of the most effective ways to find new solutions and make better decisions quickly. By using this method regularly, you’ll increase your chances of success in any business venture!


Flexibility is one of the most important aspects of a successful career. It allows you to change your job, move around, and take on new challenges as they arise. For women entrepreneurs, flexibility is key to getting started in business. Women students need flexibility to balance academics with extracurricular activities. And professional women need it to maintain their careers while raising families or taking care of aging parents.

Flexibility can be challenging for some people, but it’s essential for a successful career path for women today. By understanding the importance of flexibility and implementing strategies that support it, we can help these powerful individuals achieve their goals!


There is no denying that decisiveness is an important skill for women. It’s vital that we have the confidence to take risks and make decisions, even when they’re difficult.

Many women face challenges in achieving decisiveness. They may feel like they need more information before making a decision, or they worry about the consequences of their actions. Fortunately, there are ways to overcome these obstacles and become more decisive.

First, you should realize that not all decisions are equal. Some tasks pose less risk than others and therefore require less deliberation; for example, choosing which restaurant to dine at on your night out isn’t as risky as investing your savings in a stock market investment! Secondly, don’t be afraid to ask for help when you need it – most people can benefit from having someone point them in the right direction once in a while. And finally, remember: if something feels wrong or uncomfortable – even if you don’t know why yet – it probably isn’t the right thing to do! Chances are good that there’s another solution available that will work better for you.


Conviction is one of the most important traits for any entrepreneur, student, or professional. It’s what enables women to take risks and push themselves to be their best selves. Women are often told that they don’t have the conviction to succeed in business; but this couldn’t be further from the truth. In fact, having conviction can help you achieve anything you set your mind to! Here are three ways having conviction will help you as a woman:

1) Having convictions allows you to stay focused on your goals. When things get tough, it’s easy for us humans to lose focus and abandon our plans altogether. However, when we have strong convictions about what we’re doing and why it matters, we’re more likely able to keep pushing forward even when obstacles arise. This determination sets us apart from other people—and makes us stronger leaders overall!

2) With strong convictions comes confidence in yourself and your abilities. When others see that you’re committed 100% towards something—no matter how challenging it may seem at first—they’ll start backing off instead of competing with you head-on (which only leads to frustration). Instead of feeling overwhelmed by competition or doubting yourself constantly because there are so many amazing women out there already doing great things (or thinking about starting a business), let your convictions guide you confidently through these challenges! And remember: if something feels impossible today – chances are it probably wasn’t meant for greatness anyways 😉 .

3) Last but not least – having convictions means being passionate about something enough so that others can easily see it in them too! Whether its succeeding at work or finding success outside of work– being truly dedicated opens up doors where before none existed due partly because people believe in what YOU stand for rather than just assuming based on who YOU ARE… which is an incredible power all its own 😊

Team Building

Building a successful team is essential for any business. However, sometimes it can be difficult to find the right people and create a cohesive unit. In order to build strong teams, it is important to understand what makes them thrive.

One of the most important factors is communication. A strong team communicates both verbally and nonverbally with each other in order to make decisions and carry out tasks efficiently. Additionally, members must be able to trust one another so that they can freely share information without fear of retribution or competition from within the group.

Another key component of building a successful team is morale-building exercises such as socializing and goal setting together as a group. By participating in these activities, members are encouraged to have fun while working towards common goals, which strengthens their relationship overall.

Lastly, creating an environment where employees feel valued will encourage them to work hard despite obstacles or setbacks. These tips should help you build stronger teams whether your business consists of women entrepreneurs or women students pursuing professional careers.

Risk Tolerance

Risk tolerance is an important consideration for women entrepreneurs. Too often, women are risk averse and shy away from taking risks. This can hold them back from achieving their full potential in business.

However, embracing risk can be the key to success for female entrepreneurs. By being willing to take calculated risks, they can build successful businesses by catering to niche markets and solving difficult problems. Women students should also be aware of the need for risk tolerance when pursuing higher education opportunities; too often degrees that seem safe don’t lead to satisfying careers or personal lives. A professional woman must have a high degree of risk tolerance if she wants her career goals to progress rapidly; she will likely have more challenging assignments and greater pressure from supervisors and clients alike.

Comfort with Failure

When it comes to starting a business, many women face pressure to succeed. But what about when things go wrong? Women often feel uncomfortable admitting failure and are afraid of being judged. This can hamper their progress as entrepreneurs.

But embracing failure is an important step on the path to success. It’s how we learn and grow – something that can be especially helpful for women in today’s competitive environment. By learning how to deal with discomfort effectively, female entrepreneurs can overcome any fear of failure and achieve their goals faster!


It can be hard to persist when faced with obstacles. But that doesn’t mean you have to give up – especially if you have the right mindset. Here are five tips for persistence, based on research from psychology experts.

1) Set realistic goals: Don’t try to achieve too much at once; take things one step at a time and stay focused on your goal.

2) Stay positive: Focus on the good aspects of your situation and find reasons why things will eventually work out in your favor.

3) Believe in yourself: When times get tough, remind yourself that you can do this – even if it seems impossible at first glance.

4) Accept help from others: Let others know how they can support or assist you during these difficult times – even if it feels like an imposition (after all, they probably don’t want anything to do with this mess).

5) Persevere through setbacks: Even after failing repeatedly, keep going because each setback is an opportunity for growth and learning [emphasis added].

Persistence is key when trying to achieve any goal – whether it’s starting a business or achieving success in school or career planning [1]. While facing obstacles may feel discouraging at first, following these tips can help increase your chances of success [2]: set realistic goals, stay positive and focus on progress rather than perfectionism; believe in yourself while also acknowledging challenges; accept help from family members friends , etc.;persevere through setbacks


In the current economy, there is an increasing demand for women entrepreneurs. Women are not only able to drive innovation in their fields but they also bring a unique perspective and set of skills that can be invaluable to businesses. As women enter the workforce in greater numbers, it is important that we provide them with access to resources and opportunities so they can grow their businesses.

There are many ways we can support female entrepreneurship through our educational institutions. We can offer programs that help young women develop entrepreneurial skills, mentor female students who want to start their own business ventures, or sponsor competitions designed specifically for females. By encouraging female entrepreneurship across all social levels, we will create a more dynamic and innovative economy for everyone!

Long-Term Focus

In order to be successful as a woman entrepreneur, it is important to have long-term focus. This means being able to stay focused on your goals and not get sidetracked by short-term distractions. It also means having the discipline to keep going even when things are tough.

Long-term success as a woman entrepreneur requires dedication and perseverance. However, with the right mindset and some help from technology, you can make it happen!


As women enter the entrepreneurial world in increasing numbers, it’s important to have access to resources and support systems that will help you succeed. That’s why we recommend downloading the Yuukke app. Through our platform, you’ll be able to connect with other successful women entrepreneurs who can help you learn from their experiences and hone your skills. So what are you waiting for? Download the Yuukke app today!